DIY Marketing Solutions for Co-ops

Event Description

You have just created a co-op but not sure how to express how awesome it is online or have not had much success with digital marketing?  This 4-hour workshop will make you rethink your cooperative’s online presence. Co-Founders of Benchmark Creative Group, Tiffany and Tasha, will take you from “No one knows my co-op exists and I don’t know what to post?”  to launching your first ad campaign. This workshop will give you the tools to master your marketing and online presence.

Topics will include:

  • Branding 101
  • How to present your brand online and in person,
  • How to use digital marketing (social media, newsletters, ads, local press) to engage your audience
  • How to create a marketing strategyHow to retain existing members and recruit new members
  • This is a hands-on workshop and participants will need to bring a smartphone, tablet, or computer.

English & Spanish interpretation, childcare, as well as snacks will be provided. The venue is ADA accessible with both an elevator and wheelchair-accessible available on site. Please reach out to andrea@nycworker.coop regarding any accessibility concerns.

Registration is required.


Event Details


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